ty so bong da boosting economic, trade cooperation and investment in Cuba

11:09 | 11/04/2016

From 02/04 to 06/04/2016, the delegation of ty so bong da - JSC led by the General Director Nguyen Anh Tuan arrived in Cuba to deploy commercial and investment activities in the country, contributing to the effective economic, trade cooperation between Vietnam and Cuba, as well as implementing the minutes of the 33rd session of the Vietnam – Cuba Inter-governmental Commission.

During the work of the delegation in Cuba, the Corporation has implemented various commercial activities in order to introduce, promote, and sell high quality building material products of ty so bong da to customers, partners in Cuba.

During this visit, the most important promotion activitie is the FECONS 2016 - International Fair of Construction held every 2 years in Havana. ty so bong da booth located in the center of the FECONS represents various products: sanitary wares, toilet, shower faucets, ceramic tiles, Terracade, construction glass with most updated design and technology. Cuban Minister of Construction, Cuban Minister of Foreign Trade and Investment, and many visitors have visited and been impressed by the design, style, quality of ty so bong da products.

Thứ trưởng Bộ Xây dựng Lê Quang Hùng cùng đoàn công tác ty so bong da tại gian hàng
Deputy Minister of Construction Le Quang Hung and ty so bong da delegation at the booth

Besides trade promotion activities at the fair, Viglacera also developed showroom systems which display and introduce the products. The delegation has jointly organized the first showroom opening in the building material showroom system of ESCAMBRAY under the Ministry of Construction in Havana, Cuba. With the goal of bringing Viglacera building material products closer to Cuban people, ty so bong da will continue to introduce their products in more than 15 stores of ESCAMBRAY in the near future. Besides, by the end of April 2016, Viglacera will open a showroom with more than 250m2 in store system of TRD Caribe Corporation under the Ministry of Defense of Cuba. This has contributed to enhance Viglacera’s brand identity, helps Viglacera building material products gradually penetrate and gain market share in the Cuban building material market.

With the aim to meet the growing demand of building materials in Cuba and to serve the strong housing development (especially social housing) and hotel construction, ty so bong da conducted a signing ceremony of cooperation agreement on import and export of building materials to IMECO Corporation under the Ministry of Construction of Cuba. In the future, there will be much more Viglacera products in Cuba.

Bộ trưởng Bộ Công thương và Đầu tư nước ngoài Cuba – Ngài Rodrigo Malmierca Diaz và Bộ trưởng Bộ Xây dựng Cuba – Ngài Rene Mesa Villafana thăm gian hàng ty so bong da​
Minister of Industry and Trade and Foreign Investment of Cuba - Rodrigo Malmierca Diaz and Minister of Construction - Rene Mesa Villafana of Cuba visited ty so bong da booth

Besides, with the goal of becoming a multinational corporation, Viglacera also promotes venture investment activities, construction of material production plant in Cuba. During this trip, ty so bong da has signed a cooperation agreement establishing a joint venture with the Group of Material Production Enterprises (Geicon) under the Ministry of Construction of Cuba, offering solutions and roadmap to complete the project documentation before October 2016.

ty so bong da production of sanitary ware and ceramic tile joint-venture which will soon be implemented will bring benefits to both countries, both enterprises, helping to meet ty so bong da demand of Cuban building material market, especially renovation needs and housing construction needs and building materials for ty so bong da hotel development. ty so bong da joint-venture project will contribute to Cuban economic development, as well as ty so bong da society to create more jobs for Cuban people.

Tổng giám đốc ty so bong da Nguyễn Anh Tuấn tại buổi ký kết với IMECO
ty so bong da general director Nguyen Anh Tuan at the signing ceremony with IMECO

Cuba is changing, opening to the world, and now has become an attractive destination for international investors. With the advantage of an island with more than 11 million people, located in Central America, close to the United States, in the future, goods manufactured in Cuba will be easily exported to the United States and the Caribbean countries. Recognized potentials of Cuba, in the near future, ty so bong da will continue to accelerate commercial & investment activities in Cuba which highly contribute to comprehensive cooperation between the two countries.

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